Privacy Policy
Last updated: November 11, 2025
This Privacy Policy describes Our policies and procedures on the collection, use and disclosure of Your information when You use the Service and tells You about Your privacy rights and how the law protects You.
We use Your Personal data to provide and improve the Service. By using the Service, You agree to the collection and use of information in accordance with this Privacy Policy.
Interpretation and Definitions
Interpretation
The words of which the initial letter is capitalized have meanings defined under the following conditions. The following definitions shall have the same meaning regardless of whether they appear in singular or in plural.
Definitions
For the purposes of this Privacy Policy:
Account means a unique account created for You to access our Service or parts of our Service.
Affiliate means an entity that controls, is controlled by or is under common control with a party, where "control" means ownership of 50% or more of the shares, equity interest or other securities entitled to vote for election of directors or other managing authority.
Business, for the purpose of CCPA/CPRA, refers to the Company as the legal entity that collects Consumers' personal information and determines the purposes and means of the processing of Consumers' personal information, or on behalf of which such information is collected and that alone, or jointly with others, determines the purposes and means of the processing of consumers' personal information, that does business in the State of California.
CCPA and/or CPRA refers to the California Consumer Privacy Act (the "CCPA") as amended by the California Privacy Rights Act of 2020 (the "CPRA").
Company (referred to as either "the Company", "We", "Us" or "Our" in this Agreement) refers to Fish Six Restaurant Corporation, 925 Market St San Francisco CA 94103.
Consumer, for the purpose of the CCPA/CPRA, means a natural person who is a California resident. A resident, as defined in the law, includes (1) every individual who is in the USA for other than a temporary or transitory purpose, and (2) every individual who is domiciled in the USA who is outside the USA for a temporary or transitory purpose.
Cookies are small files that are placed on Your computer, mobile device or any other device by a website, containing the details of Your browsing history on that website among its many uses.
Country refers to: California, United States
Device means any device that can access the Service such as a computer, a cellphone or a digital tablet.
Personal Data is any information that relates to an identified or identifiable individual.
For the purposes of the CCPA/CPRA, Personal Data means any information that identifies, relates to, describes or is capable of being associated with, or could reasonably be linked, directly or indirectly, with You.
Service refers to the Website.
Service Provider means any natural or legal person who processes the data on behalf of the Company. It refers to third-party companies or individuals employed by the Company to facilitate the Service, to provide the Service on behalf of the Company, to perform services related to the Service or to assist the Company in analyzing how the Service is used.
Usage Data refers to data collected automatically, either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).
Website refers to The Melt, accessible from https://themelt.com
You means the individual accessing or using the Service, or the company, or other legal entity on behalf of which such individual is accessing or using the Service, as applicable.
Collecting and Using Your Personal Data
Types of Data Collected
Personal Data
While using Our Service, We may ask You to provide Us with certain personally identifiable information that can be used to contact or identify You. Personally identifiable information may include, but is not limited to:
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Email address
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First name and last name
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Phone number
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Usage Data
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Usage Data
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Usage Data is collected automatically when using the Service.
Usage Data may include information such as Your Device's Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that You visit, the time and date of Your visit, the time spent on those pages, unique device identifiers and other diagnostic data.
When You access the Service by or through a mobile device, We may collect certain information automatically, including, but not limited to, the type of mobile device You use, Your mobile device unique ID, the IP address of Your mobile device, Your mobile operating system, the type of mobile Internet browser You use, unique device identifiers and other diagnostic data.
We may also collect information that Your browser sends whenever You visit our Service or when You access the Service by or through a mobile device.
Tracking Technologies and Cookies
We use Cookies and similar tracking technologies to track the activity on Our Service and store certain information. Tracking technologies used are beacons, tags, and scripts to collect and track information and to improve and analyze Our Service. The technologies We use may include:
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Cookies or Browser Cookies. A cookie is a small file placed on Your Device. You can instruct Your browser to refuse all Cookies or to indicate when a Cookie is being sent. However, if You do not accept Cookies, You may not be able to use some parts of our Service. Unless you have adjusted Your browser setting so that it will refuse Cookies, our Service may use Cookies.
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Web Beacons. Certain sections of our Service and our emails may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit the Company, for example, to count users who have visited those pages or opened an email and for other related website statistics (for example, recording the popularity of a certain section and verifying system and server integrity).
Cookies can be "Persistent" or "Session" Cookies. Persistent Cookies remain on Your personal computer or mobile device when You go offline, while Session Cookies are deleted as soon as You close Your web browser. You can learn more about cookies on TermsFeed website article.
We use both Session and Persistent Cookies for the purposes set out below:
Necessary / Essential Cookies
Type: Session Cookies
Administered by: Us
Purpose: These Cookies are essential to provide You with services available through the Website and to enable You to use some of its features. They help to authenticate users and prevent fraudulent use of user accounts. Without these Cookies, the services that You have asked for cannot be provided, and We only use these Cookies to provide You with those services.
Cookies Policy / Notice Acceptance Cookies
Type: Persistent Cookies
Administered by: Us
Purpose: These Cookies identify if users have accepted the use of cookies on the Website.
Functionality Cookies
Type: Persistent Cookies
Administered by: Us
Purpose: These Cookies allow us to remember choices You make when You use the Website, such as remembering your login details or language preference. The purpose of these Cookies is to provide You with a more personal experience and to avoid You having to re-enter your preferences every time You use the Website.
Tracking and Performance Cookies
Type: Persistent Cookies
Administered by: Third-Parties
Purpose: These Cookies are used to track information about traffic to the Website and how users use the Website. The information gathered via these Cookies may directly or indirectly identify you as an individual visitor. This is because the information collected is typically linked to a pseudonymous identifier associated with the device you use to access the Website. We may also use these Cookies to test new pages, features or new functionality of the Website to see how our users react to them.
For more information about the cookies we use and your choices regarding cookies, please visit our Cookies Policy or the Cookies section of our Privacy Policy.
USE OF YOUR PERSONAL DATA
The Company may use Personal Data for the following purposes:
To provide and maintain our Service, including to monitor the usage of our Service.
To manage Your Account: to manage Your registration as a user of the Service. The Personal Data You provide can give You access to different functionalities of the Service that are available to You as a registered user.
For the performance of a contract: the development, compliance and undertaking of the purchase contract for the products, items or services You have purchased or of any other contract with Us through the Service.
To contact You: To contact You by email, telephone calls, SMS, or other equivalent forms of electronic communication, such as a mobile application's push notifications regarding updates or informative communications related to the funtionalities, products or contracted services, including the security updates, when necessary or reasonable for their implementation.
To provide You with news, special offers and general information about other goods, services and events which we offer that are similar to those that you have already purchased or enquired about unless You have opted not to receive such information.
To manage Your requests: To attend and manage Your requests to Us.
For business transfers: We may use Your information to evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of Our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which Personal Data held by Us about our Service users is among the assets transferred.
For other purposes: We may use Your information for other purposes, such as data analysis, identifying usage trends, determining the effectiveness of our promotional campaigns and to evaluate and improve our Service, products, services, marketing and your experience.
We may share Your personal information in the following situations:
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With Service Providers: We may share Your personal information with Service Providers to monitor and analyze the use of our Service, for payment processing, to contact You.
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For business transfers: We may share or transfer Your personal information in connection with, or during negotiations of, any merger, sale of Company assets, financing, or acquisition of all or a portion of Our business to another company.
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With Affiliates: We may share Your information with Our affiliates, in which case we will require those affiliates to honor this Privacy Policy. Affiliates include Our parent company and any other subsidiaries, joint venture partners or other companies that We control or that are under common control with Us.
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With business partners: We may share Your information with Our business partners to offer You certain products, services or promotions.
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With other users: when You share personal information or otherwise interact in the public areas with other users, such information may be viewed by all users and may be publicly distributed outside.
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With Your consent: We may disclose Your personal information for any other purpose with Your consent.
Retention of Your Personal Data
The Company will retain Your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use Your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.
The Company will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of Our Service, or We are legally obligated to retain this data for longer time periods.
Transfer of Your Personal Data
Your information, including Personal Data, is processed at the Company's operating offices and in any other places where the parties involved in the processing are located. It means that this information may be transferred to — and maintained on — computers located outside of Your state, province, country or other governmental jurisdiction where the data protection laws may differ than those from Your jurisdiction.
Your consent to this Privacy Policy followed by Your submission of such information represents Your agreement to that transfer.
The Company will take all steps reasonably necessary to ensure that Your data is treated securely and in accordance with this Privacy Policy and no transfer of Your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of Your data and other personal information.
Delete Your Personal Data
You have the right to delete or request that We assist in deleting the Personal Data that We have collected about You.
Our Service may give You the ability to delete certain information about You from within the Service.
You may update, amend, or delete Your information at any time by signing in to Your Account, if you have one, and visiting the account settings section that allows you to manage Your personal information. You may also contact Us to request access to, correct, or delete any personal information that You have provided to Us.
Please note, however, that We may need to retain certain information when we have a legal obligation or lawful basis to do so.
Disclosure of Your Personal Data
Business Transactions
If the Company is involved in a merger, acquisition or asset sale, Your Personal Data may be transferred. We will provide notice before Your Personal Data is transferred and becomes subject to a different Privacy Policy.
Law enforcement
Under certain circumstances, the Company may be required to disclose Your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g. a court or a government agency).
Other legal requirements
The Company may disclose Your Personal Data in the good faith belief that such action is necessary to:
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Comply with a legal obligation
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Protect and defend the rights or property of the Company
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Prevent or investigate possible wrongdoing in connection with the Service
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Protect the personal safety of Users of the Service or the public
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Protect against legal liability
Security of Your Personal Data
The security of Your Personal Data is important to Us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While We strive to use commercially acceptable means to protect Your Personal Data, We cannot guarantee its absolute security.
Detailed Information on the Processing of Your Personal Data
The Service Providers We use may have access to Your Personal Data. These third-party vendors collect, store, use, process and transfer information about Your activity on Our Service in accordance with their Privacy Policies.
Analytics
We may use third-party Service providers to monitor and analyze the use of our Service.
Doordash
Their Privacy Policy can be viewed at https://about.doordash.com/en-us/privacy
Google Analytics
Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our Service. This data is shared with other Google services. Google may use the collected data to contextualize and personalize the ads of its own advertising network.
You can opt-out of having made your activity on the Service available to Google Analytics by installing the Google Analytics opt-out browser add-on. The add-on prevents the Google Analytics JavaScript (ga.js, analytics.js and dc.js) from sharing information with Google Analytics about visits activity.
For more information on the privacy practices of Google, please visit the Google Privacy & Terms web page: https://policies.google.com/privacy
Email Marketing
We may use Your Personal Data to contact You with newsletters, marketing or promotional materials and other information that may be of interest to You. You may opt-out of receiving any, or all, of these communications from Us by following the unsubscribe link or instructions provided in any email We send or by contacting Us.
We may use Email Marketing Service Providers to manage and send emails to You.
Twilio Sendgrid
Their Privacy Policy can be viewed at https://www.twilio.com/en-us/legal/privacy
Payments
We may provide paid products and/or services within the Service. In that case, we may use third-party services for payment processing (e.g. payment processors).
We will not store or collect Your payment card details. That information is provided directly to Our third-party payment processors whose use of Your personal information is governed by their Privacy Policy. These payment processors adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, Mastercard, American Express and Discover. PCI-DSS requirements help ensure the secure handling of payment information.
NCR Payments
Their Privacy Policy can be viewed at https://ncrpay.com/Legal.aspx
Ubereats
Their Privacy Policy can be viewed at https://www.uber.com/global/en/privacy-notice-riders-order-recipients/
CCPA/CPRA Privacy Notice (California Privacy Rights)
This privacy notice section for California residents supplements the information contained in Our Privacy Policy and it applies solely to all visitors, users, and others who reside in the State of California.
Categories of Personal Information Collected
This section supplements our privacy policy with additional information for California residents only. The California Consumer Privacy Act (“CCPA”) provides specific protections and rules with respect to California’s own definition of “Personal Information,” which includes information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular individual or household. As noted above, we collect information that you provide directly when you register for or use the Services, user credentials that you supply directly when you register for or update your login information to use the Services, demographic data, payment data, device data, usage data, location data, information about your interests and preferences, third party integrations, and other third party data. The information below provides additional detail on the categories of Personal Information we collect and the purposes for which we use Personal Information.
Categories of Personal Information and Purposes for Using Personal Information
Personal Identifiers (e.g., name, email address, and date of birth)
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Marketing (including advertising, customer acquisition and lead generation, performance media, audience segmentation, event organization, web traffic analytics, brand promotion and analytics, surveys and consumer research, campaigns, management of influencer and other partner relationships, social media content distribution and analytics, mobile application communications, contest administration, and customer engagement and analytics)
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Operational purposes (including order processing, payment, gift card, voucher and coupon processing, receipt processing, anti-fraud, sales data reporting, third-party delivery coordination, and mobile application and kiosk services and analytics))
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Employment and recruiting (including conducting background checks and employment eligibility verification, for interview purposes, payroll administration and employee timekeeping, benefit administration, creation of tax forms, office administration, business expense processing, industry benchmarking, and internal communications)
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Investor relations (including communicating with potential investors, processing stock purchases and transfers, distributing proxy statements and collecting shareholder votes, giving investor presentations, and contacting shareholders)
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Development and real estate for the purpose of expanding the Services
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Business relationship management
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Customer service
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Charitable giving
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Legal compliance
Other personal information (e.g., drivers license, credit card number, health insurance information)
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Marketing (including surveys and consumer research, and management of influencer and other partner relationships)
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Operational purposes (including order processing, payment, gift card, voucher and coupon processing, receipt processing, anti-fraud, sales data reporting, and mobile application and kiosk services and analytics)
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Employment and recruiting (including payroll administration and benefit administration)
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Development and real estate investment for the purpose of expanding the Service
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Legal compliance
Demographic information (e.g., gender, familial status, and citizenship status)
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Marketing (including surveys and consumer research, and social media content distribution and analytics)
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Operational purposes (including mobile application services)
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Employment and recruiting (including conducting background checks and employment eligibility verification, payroll administration, and benefit administration)
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Investor relations (including giving investor presentations)
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Charitable giving
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Legal compliance
Commercial information (e.g., purchasing activity)
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Marketing (including surveys and consumer research, and mobile application management and communications)
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Operational purposes (including order processing and oversight, payment, gift card, voucher and coupon processing, receipt processing, anti-fraud, sales data reporting and analysis, third-party delivery coordination, mobile application and kiosk services and analytics, inventory management, and financial auditing)
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Investor relations (including processing stock purchases and transfers)
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Development and real estate purposes
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Customer service
Biometric information (e.g., eye color)
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Employment and recruiting
Internet or other electronic activity information (e.g., clickstream data and information regarding interaction with a web site)
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Marketing (including customer acquisition and lead generation, audience segmentation, web traffic and search engine analytics, brand promotion and analytics, surveys and consumer research, campaigns, management of influencer relationships, social media content analytics, mobile application management and communications, contest administration, providing mobile store locator services, and customer engagement and analytics)
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Operational purposes (including anti-fraud, and mobile application and kiosk services and analytics)
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Employment and recruiting
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Investor relations (including communicating with potential investors)
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Customer service
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Charitable giving
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Legal compliance
Geolocation data (e.g., mobile device location)
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Marketing (including social media content distribution and providing store locator services)
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Operational purposes (including anti-fraud)
Audio, electronic, or visual information (e.g., photographs)
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Marketing (including advertising)
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Customer and employee safety
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Legal compliance
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Customer service and quality assurance
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Detecting security incidents
Professional or employment-related information (e.g., employment history, educational information)
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Marketing (including lead generation and management of influencer and other partner relationships)
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Operational purposes (including third-party delivery coordination, order processing and oversight)
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Employment and recruiting (including for interview purposes, selecting candidates, payroll administration and employee timekeeping, benefit administration, creation of tax forms, office administration, business expense processing, industry benchmarking, and internal communications)
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Investor relations (including giving investor presentations)
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Business relationship management
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Legal compliance
Customer order information (e.g., order number)
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Operational purposes (including order processing, inventory management, and menu management)
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Customer service
Inferences drawn from personal information (e.g., preferences)
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Marketing (including audience segmentation, campaigns, management of influencer and other partner relationships, social media content distribution and analytics, and customer engagement and analytics)
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Employment and recruiting
Employee tax-related information (e.g., garnishments and tax remittance)
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Employment and recruiting (including payroll administration)
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Legal compliance
Other shareholder information (e.g., voting records)
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Investor relations (including contacting shareholders)
Under CCPA/CPRA, personal information does not include:
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Publicly available information from government records
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Deidentified or aggregated consumer information
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Information excluded from the CCPA/CPRA's scope, such as:
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Health or medical information covered by the Health Insurance Portability and Accountability Act of 1996 (HIPAA) and the California Confidentiality of Medical Information Act (CMIA) or clinical trial data
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Personal Information covered by certain sector-specific privacy laws, including the Fair Credit Reporting Act (FRCA), the Gramm-Leach-Bliley Act (GLBA) or California Financial Information Privacy Act (FIPA), and the Driver's Privacy Protection Act of 199
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Sources of Personal Information and Purposes for Using Personal Information
In the last 12 months, Company collected the categories of Personal Information listed above from the following sources: (1) Customers; (2) Website Users and used those categories of Personal Information for the following purposes:
Categories of Personal Information Collected in the Last 1 Months
Sources of that Personal Information
Business Purposes and Commercial Purposes for Collecting that Personal Information
Identifiers
Real name, postal address, online identifier, internet protocol address, email address, account name, social security number, driver’s license number, state id card, telephone number, signature, bank account number, credit card number, race, age, sex, company, marital status, military or veteran status
Directly from Customers; Website Users; Employees
• to provide customer service
• to fulfill and process orders
• to provide products, information and services requested by customers
• display personalized advertisement when on our site or a third-party website
• to facilitate communication, including communicate with you about special offers, promotions, marketing, to participate in surveys, contests, and other information that may be of interest to you
• to communicate with you about information and notices to your use of our site
• to detect and prevent security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, and assist in prosecuting those responsible for that activity.
• undertake activities to maintain the quality of our products and services
• to improve our products and services
• to invite you to participate in surveys and provide feedback to us
• to understand your needs and interests better
• to improve content, functionality, and usability of our sites
• improve our marketing and promotional efforts
to fulfill and process orders
Commercial information
Products and services purchased or considered, date and location of purchase, purchase price, and purchase history
Directly from Customers; Website Users
• to provide customer service
• to fulfill and process orders
• to provide products, information and services requested by customers
• undertake activities to maintain the quality of our products and services
• to improve our products and services
• to understand your needs and interests better
• improve our marketing and promotional efforts
to provide products, information and services requested by customers
• improve our marketing and promotional efforts
display personalized advertisement when on our site or a third-party website
Internet or other electronic network activity information
Browsing history, search history, web site interaction information, application interaction data, advertisement interaction data, internet service provider, name and version of operating system, name and version of browser, date and time of visit, pages visited, and geolocation
From: Automated technologies deployed from website; Website Users; Employees
• display personalized advertisement when on our sites or a third-party website
• to detect and prevent security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, and assist in prosecuting those responsible for that activity
• to understand your needs and interests better
• to improve content, functionality, and usability of our sites
• improve our marketing and promotional efforts
Financial Information
Credit, debit and gift card numbers, and related payment information
Directly from: Customers; Website Users
• to fulfill and process orders
• to verify information
• to provide products, information and services requested by customers
• Performing services, including maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments, providing advertising or marketing services, and providing analytic services.
• Detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity
Preference Information
Customer feedback on surveys, attitudes collected from open-ended comments left by users on Company website, purchasing patterns, store location preferences (including how often you visit and when you visit), and other consumer preferences
Directly from: (1) Customers; (2) Website Users
• to provide products, information and services requested by customers
• undertake activities to maintain the quality of our products and services
• to improve our products and services
• to invite you to participate in surveys and provide feedback to us
• to understand your needs and interests better
• to improve content, functionality, and usability of our sites
• improve our marketing and promotional efforts
Sensory information
Photos, and video surveillance
From: Surveillance cameras at store locations; Social Media; Employees
• Undertaking internal research for technological development and demonstration.
• Auditing related to a current interaction with the consumer and concurrent transactions, including, but not limited to, counting impressions to unique visitors, verifying positioning and quality of impressions, and auditing compliance with the law.
• Detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity.
• Pictures and or comments that are either taken by us, our vendors or retrieved on social media to use for public relations and or goodwill
to facilitate communication, including communicate with you about special offers, promotions, marketing, to participate in surveys, contests, and other information that may be of interest to you
Professional & Employment Information
Professional information, employment-related information, and education information
Directly from: Customers; Website Users; Employees
• Employment and recruiting including for interview purposes, selecting candidates, payroll administration and employee timekeeping, benefit administration, creation of tax forms, office administration, business expense processing, industry benchmarking, and internal communications
• to detect and prevent security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, and assist in prosecuting those responsible for that activity
• improve our marketing and promotional efforts
to communicate with you about information and notices to your use of our site
Internet or other electronic network activity information Browsing history, search history, web site interaction information, application interaction data, advertisement interaction data, internet service provider, name and version of operating system, name and version of browser, date and time of visit, pages visited, and geolocation
From: Automated technologies deployed from website; Website Users; Employees
• display personalized advertisement when on our sites or a third-party website
• to detect and prevent security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, and assist in prosecuting those responsible for that activity
• to understand your needs and interests better
• to improve content, functionality, and usability of our sites
• improve our marketing and promotional efforts
to detect and prevent security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, and assist in prosecuting those responsible for that activity.
Financial Information
Credit, debit and gift card numbers, and related payment information
Directly from: Customers; Website Users
• to fulfill and process orders
• to verify information
• to provide products, information and services requested by customers
• Performing services, including maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments, providing advertising or marketing services, and providing analytic services.
• Detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity
Sensory information
Photos, and video surveillance
From: Surveillance cameras at store locations; Social Media; Employees
• Undertaking internal research for technological development and demonstration.
• Auditing related to a current interaction with the consumer and concurrent transactions, including, but not limited to, counting impressions to unique visitors, verifying positioning and quality of impressions, and auditing compliance with the law.
• Detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity.
• Pictures and or comments that are either taken by us, our vendors or retrieved on social media to use for public relations and or goodwill
Commercial information
Products and services purchased or considered, date and location of purchase, purchase price, and purchase history
Directly from Customers; Website Users
• to provide customer service,
• to fulfill and process orders
• to provide products, information and services requested by customers
• undertake activities to maintain the quality of our products and services
• to improve our products and services
• to understand your needs and interests better
• improve our marketing and promotional efforts
Preference Information
Customer feedback on surveys, attitudes collected from open-ended comments left by users on Company website, purchasing patterns, store location preferences (including how often you visit and when you visit), and other consumer preferences
Directly from: (1) Customers; (2) Website Users
• to provide products, information and services requested by customers
• undertake activities to maintain the quality of our products and services
• to improve our products and services
• to invite you to participate in surveys and provide feedback to us
• to understand your needs and interests better
• to improve content, functionality, and usability of our sites
• improve our marketing and promotional efforts
undertake activities to maintain the quality of our products and services
to improve our products and services
to invite you to participate in surveys and provide feedback to us
to understand your needs and interests better
to improve content, functionality, and usability of our sites
improve our marketing and promotional efforts
to fulfill and process orders
to provide products, information and services requested by customers
undertake activities to maintain the quality of our products and services
to improve our products and services
to understand your needs and interests better
improve our marketing and promotional efforts
to detect and prevent security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, and assist in prosecuting those responsible for that activity
to understand your needs and interests better
to improve content, functionality, and usability of our sites
improve our marketing and promotional efforts
Auditing related to a current interaction with the consumer and concurrent transactions, including, but not limited to, counting impressions to unique visitors, verifying positioning and quality of impressions, and auditing compliance with the law.
Detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity.
Pictures and or comments that are either taken by us, our vendors or retrieved on social media to use for public relations and or goodwill
to detect and prevent security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, and assist in prosecuting those responsible for that activity
improve our marketing and promotional efforts
to verify information
to provide products, information and services requested by customers
Performing services, including maintaining or servicing accounts, providing customer service, processing or fulfilling orders and transactions, verifying customer information, processing payments, providing advertising or marketing services, and providing analytic services.
Detecting security incidents, protecting against malicious, deceptive, fraudulent, or illegal activity, and prosecuting those responsible for that activity
undertake activities to maintain the quality of our products and services
to improve our products and services
to invite you to participate in surveys and provide feedback to us
to understand your needs and interests better
to improve content, functionality, and usability of our sites
improve our marketing and promotional efforts
Please note that the examples provided above are illustrative and not intended to be exhaustive. For more details on how we use this information, please refer to the "Use of Your Personal Data" section.
If We decide to collect additional categories of personal information or use the personal information We collected for materially different, unrelated, or incompatible purposes, We will update this Privacy Policy.
Disclosure Of Personal Information To Third Parties
In the last 12 months, Company disclosed the following categories of Personal Information about California Consumers to the following categories of third parties for a business or commercial purpose:
Financial Information
Credit, debit and gift card numbers, and related payment information
• marketing and advertising service providers
• online ordering and delivery service providers
• payment processing service providers
• Government agencies, law enforcement, and other parties as required by law, including in litigation
Sensory information
Photos, and video surveillance
• Government agencies, law enforcement, and other parties as required by law, including in litigation
Professional or Employment information
Professional information, employment-related information, and education information
• Government agencies, law enforcement, and other parties as required by law, including in litigation
Internet or Other Electronic Network Activity Information
Browsing history, search history, web site interaction information, application interaction data, advertisement interaction data, internet service provider, name and version of operating system, name and version of browser, date and time of visit, pages visited, and geolocation
• website support service providers
• marketing and advertising service providers
• Government agencies, law enforcement, and other parties as required by law, including in litigation
Commercial information
Products and services purchased or considered, date and location of purchase, purchase price, and purchase history
• website support service providers
• marketing and advertising service providers
• online ordering and delivery service providers
• reservation service provider
• payment processing service provider
• Government agencies, law enforcement, and other parties as required by law, including in litigation
Identifiers
online identifier, internet protocol address, email address, account name, social security number, driver’s license number, state id card, telephone number, signature, bank account number, credit card number, race, age, sex, company, marital status, military or veteran status
• website support service providers
• marketing and advertising service providers
• online ordering and delivery service providers
• reservation service provider
• payment processing service provider
• Government agencies, law enforcement, and other parties as required by law, including in litigation
Categories of Personal Information
Categories of Third Parties to Whom We Disclose Categories of Personal Information for a Business Purpose in the Last 12 Months
Identifiers
online identifier, internet protocol address, email address, account name, social security number, driver’s license number, state id card, telephone number, signature, bank account number, credit card number, race, age, sex, company, marital status, military or veteran status
• website support service providers
• marketing and advertising service providers
• online ordering and delivery service providers
• reservation service provider
• payment processing service provider
• Government agencies, law enforcement, and other parties as required by law, including in litigation
• marketing and advertising service providers
Commercial information
Products and services purchased or considered, date and location of purchase, purchase price, and purchase history
• website support service providers
• marketing and advertising service providers
• online ordering and delivery service providers
• reservation service provider
• payment processing service provider
• Government agencies, law enforcement, and other parties as required by law, including in litigation
• online ordering and delivery service providers
Internet or Other Electronic Network Activity Information
Browsing history, search history, web site interaction information, application interaction data, advertisement interaction data, internet service provider, name and version of operating system, name and version of browser, date and time of visit, pages visited, and geolocation
• website support service providers
• marketing and advertising service providers
• Government agencies, law enforcement, and other parties as required by law, including in litigation
• reservation service provider
Sensory information
Photos, and video surveillance
• Government agencies, law enforcement, and other parties as required by law, including in litigation
• payment processing service provider
Professional or Employment information
Professional information, employment-related information, and education information
• Government agencies, law enforcement, and other parties as required by law, including in litigation
• Government agencies, law enforcement, and other parties as required by law, including in litigation
Financial Information
Credit, debit and gift card numbers, and related payment information
• marketing and advertising service providers
• online ordering and delivery service providers
• payment processing service providers
• Government agencies, law enforcement, and other parties as required by law, including in litigation
Preference Information
Customer feedback on surveys, attitudes collected from open-ended comments left by users on Company website, purchasing patterns, store location preferences (including how often you visit and when you visit), and other consumer preferences
• website support service providers
• marketing and advertising service providers
• online ordering and delivery service providers
• reservation service provider
• Government agencies, law enforcement, and other parties as required by law, including in litigation"
• online ordering and delivery service providers
• reservation service provider
• payment processing service provider
• Government agencies, law enforcement, and other parties as required by law, including in litigation
Internet or Other Electronic Network Activity Information
Browsing history, search history, web site interaction information, application interaction data, advertisement interaction data, internet service provider, name and version of operating system, name and version of browser, date and time of visit, pages visited, and geolocation
• website support service providers
• marketing and advertising service providers
• Government agencies, law enforcement, and other parties as required by law, including in litigation
• online ordering and delivery service providers
• payment processing service providers
• marketing and advertising service providers
• online ordering and delivery service providers
• reservation service provider
• Government agencies, law enforcement, and other parties as required by law, including in litigation
Please note that the categories listed above are those defined in the CCPA/CPRA. This does not mean that all examples of that category of personal information were in fact disclosed, but reflects our good faith belief to the best of our knowledge that some of that information from the applicable category may be and may have been disclosed.
When We disclose personal information for a business purpose or a commercial purpose, We enter a contract that describes the purpose and requires the recipient to both keep that personal information confidential and not use it for any purpose except performing the contract.
Share of Personal Information
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Service Providers
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Payment processors
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Our affiliates
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Our business partners
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Third party vendors to whom You or Your agents authorize Us to disclose Your personal information in connection with products or services We provide to You
Sale of Personal Information
As defined in the CCPA/CPRA, "sell" and "sale" mean selling, renting, releasing, disclosing, disseminating, making available, transferring, or otherwise communicating orally, in writing, or by electronic or other means, a Consumer's personal information by the Business to a third party for valuable consideration. This means that We may have received some kind of benefit in return for sharing personal information, but not necessarily a monetary benefit.
We do not sell personal information as the term sell is commonly understood. We do allow Service Providers to use Your personal information for the business purposes described in Our Privacy Policy, for activities such as advertising, marketing, and analytics, and these may be deemed a sale under CCPA/CPRA.
We may sell and may have sold in the last twelve (12) months the following categories of personal information:
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Personal Identifiers (e.g., name, email address, and date of birth)
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Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e))
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Commercial information (e.g., purchasing activity)
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Internet or Other Electronic Network Activity Information
Please note that the categories listed above are those defined in the CCPA/CPRA. This does not mean that all examples of that category of personal information were in fact sold, but reflects our good faith belief to the best of Our knowledge that some of that information from the applicable category may be and may have been shared for value in return.
Sale of Personal Information of Minors Under 16 Years of Age
We do not knowingly collect personal information from minors under the age of 16 through our Service, although certain third party websites that we link to may do so. These third-party websites have their own terms of use and privacy policies and We encourage parents and legal guardians to monitor their children's Internet usage and instruct their children to never provide information on other websites without their permission.
We do not sell the personal information of Consumers We actually know are less than 16 years of age, unless We receive affirmative authorization (the "right to opt-in") from either the Consumer who is between 13 and 16 years of age, or the parent or guardian of a Consumer less than 13 years of age. Consumers who opt-in to the sale of personal information may opt-out of future sales at any time. To exercise the right to opt-out, You (or Your authorized representative) may submit a request to Us by contacting Us.
If You have reason to believe that a child under the age of 13 (or 16) has provided Us with personal information, please contact Us with sufficient detail to enable Us to delete that information.
Your Rights under the CCPA/CPRA
The CCPA/CPRA provides California residents with specific rights regarding their personal information. If You are a resident of California, You have the following rights:
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The right to notice. You have the right to be notified which categories of Personal Data are being collected and the purposes for which the Personal Data is being used.
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The right to know/access. Under CCPA/CPRA, You have the right to request that We disclose information to You about Our collection, use, sale, disclosure for business purposes and share of personal information. Once We receive and confirm Your request, We will disclose to You:
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The categories of personal information We collected about You
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The categories of sources for the personal information We collected about You
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Our business or commercial purposes for collecting or selling that personal information
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The categories of third parties with whom We share that personal information
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The specific pieces of personal information We collected about You
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If we sold Your personal information or disclosed Your personal information for a business purpose, We will disclose to You:
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The categories of personal information categories sold
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The categories of personal information categories disclosed
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The right to say no to the sale or sharing of Personal Data (opt-out). You have the right to direct Us to not sell Your personal information. To submit an opt-out request, please see the "Do Not Sell My Personal Information" section or contact Us.
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The right to correct Personal Data. You have the right to correct or rectify any inaccurate personal information about You that We collected. Once We receive and confirm Your request, We will use commercially reasonable efforts to correct (and direct our Service Providers to correct) Your personal information, unless an exception applies.
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The right to limit use and disclosure of sensitive Personal Data. You have the right to request to limit the use or disclosure of certain sensitive personal information We collected about You, unless an exception applies. To submit, please see the "Limit the Use or Disclosure of My Sensitive Personal Information" section or contact Us.
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The right to delete Personal Data. You have the right to request the deletion of Your Personal Data under certain circumstances, subject to certain exceptions. Once We receive and confirm Your request, We will delete (and direct Our Service Providers to delete) Your personal information from our records, unless an exception applies. We may deny Your deletion request if retaining the information is necessary for Us or Our Service Providers to:
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Complete the transaction for which We collected the personal information, provide a good or service that You requested, take actions reasonably anticipated within the context of our ongoing business relationship with You, or otherwise perform our contract with You.
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Detect security incidents, protect against malicious, deceptive, fraudulent, or illegal activity, or prosecute those responsible for such activities.
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Debug products to identify and repair errors that impair existing intended functionality.
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Exercise free speech, ensure the right of another consumer to exercise their free speech rights, or exercise another right provided for by law.
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Comply with the California Electronic Communications Privacy Act (Cal. Penal Code § 1546 et. seq.).
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Engage in public or peer-reviewed scientific, historical, or statistical research in the public interest that adheres to all other applicable ethics and privacy laws, when the information's deletion may likely render impossible or seriously impair the research's achievement, if You previously provided informed consent.
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Enable solely internal uses that are reasonably aligned with consumer expectations based on Your relationship with Us.
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Comply with a legal obligation.
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Make other internal and lawful uses of that information that are compatible with the context in which You provided it.
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The right not to be discriminated against. You have the right not to be discriminated against for exercising any of Your consumer's rights, including by:
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Denying goods or services to You
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Charging different prices or rates for goods or services, including the use of discounts or other benefits or imposing penalties
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Providing a different level or quality of goods or services to You
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Suggesting that You will receive a different price or rate for goods or services or a different level or quality of goods or services
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Exercising Your CCPA/CPRA Data Protection Rights
Please see the "Do Not Sell My Personal Information" section and "Limit the Use or Disclosure of My Sensitive Personal Information" section for more information on how to opt out and limit the use of sensitive information collected.
To ask for a record of the information we hold about you, or to ask us to delete your information, please visit https://www.themelt.com/privacy-request/ or call us at (844) 766-8973 and enter the company code 714. You must provide enough information that we can verify who you are and that you are a California resident. We will only use personal information provided in a request to verify the requester’s identity and authority to make the request.
You also have the right to direct us not to sell your personal information at any time. While we do not sell (as "sell" is traditionally defined) your personal information to data brokers in exchange for money. We disclose limited identifiers in order to provide you with relevant and personalized advertisements through our advertising partners. To opt out of the sale of your personal information, you may submit a request to us by visiting https://www.themelt.com/do-not-sell/. Alternatively, you can click here:
Do Not Sell or Share My Personal Information
Only You, or a person registered with the California Secretary of State that You authorize to act on Your behalf, may make a verifiable request related to Your personal information.
Your request to Us must:
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Provide sufficient information that allows Us to reasonably verify You are the person about whom We collected personal information or an authorized representative
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Describe Your request with sufficient detail that allows Us to properly understand, evaluate, and respond to it
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We cannot respond to Your request or provide You with the required information if We cannot:
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Verify Your identity or authority to make the request
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And confirm that the personal information relates to You
We will disclose and deliver the required information free of charge within 45 days of receiving Your verifiable request. The time period to provide the required information may be extended once by an additional 45 days when reasonably necessary and with prior notice.
Any disclosures We provide will only cover the 12-month period preceding the verifiable request's receipt.
For data portability requests, We will select a format to provide Your personal information that is readily usable and should allow You to transmit the information from one entity to another entity without hindrance.
Do Not Sell My Personal Information
As defined in the CCPA/CPRA, "sell" and "sale" mean selling, renting, releasing, disclosing, disseminating, making available, transferring, or otherwise communicating orally, in writing, or by electronic or other means, a Consumer's personal information by the Business to a third party for valuable consideration. This means that We may have received some kind of benefit in return for sharing personal information, but not necessarily a monetary benefit.
We do not sell personal information as the term sell is commonly understood. We do allow Service Providers to use Your personal information for the business purposes described in Our Privacy Policy, for activities such as advertising, marketing, and analytics, and these may be deemed a sale under CCPA/CPRA.
You have the right to opt-out of the sale of Your personal information. Once We receive and confirm a verifiable consumer request from You, we will stop selling Your personal information. To exercise Your right to opt-out, you may submit a request to us by visiting https://www.themelt.com/do-not-sell/.
The Service Providers we partner with (for example, our analytics or advertising partners) may use technology on the Service that sells personal information as defined by the CCPA/CPRA law. If you wish to opt out of the use of Your personal information for interest-based advertising purposes and these potential sales as defined under CCPA/CPRA law, you may do so by following the instructions below.
Please note that any opt out is specific to the browser You use. You may need to opt out on every browser that You use.
Website
If applicable, click "Cookie Consent", "Privacy Preferences", "Update Privacy Preferences" or "Do Not Sell My Personal Information" buttons listed on the Service to review Your privacy preferences and opt out of cookies and other technologies that We may use. Please note that You will need to opt out from each browser that You use to access the Service.
Additionally, You can opt out of receiving ads that are personalized as served by our Service Providers by following our instructions presented on the Service:
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The NAI's opt-out platform: http://www.networkadvertising.org/choices/
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The EDAA's opt-out platform http://www.youronlinechoices.com/
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The DAA's opt-out platform: http://optout.aboutads.info/?c=2&lang=EN
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The opt out will place a cookie on Your computer that is unique to the browser You use to opt out. If you change browsers or delete the cookies saved by Your browser, You will need to opt out again.
Mobile Devices
Your mobile device may give You the ability to opt out of the use of information about the apps You use in order to serve You ads that are targeted to Your interests:
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"Opt out of Interest-Based Ads" or "Opt out of Ads Personalization" on Android devices
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"Limit Ad Tracking" on iOS devices
You can also stop the collection of location information from Your mobile device by changing the preferences on Your mobile device.
Limit the Use or Disclosure of My Sensitive Personal Information
If You are a California resident, You have the right to limit the use and disclosure of Your sensitive personal information to that use which is necessary to perform the services or provide the goods reasonably expected by an average consumer who requests such services or goods.
We collect, use and disclose sensitive personal information in ways that are necessary to provide the Service. For more information on how We use Your personal information, please see the "Use of Your Personal Data" section or contact us.
Children's Privacy
Our Service does not address anyone under the age of 13. We do not knowingly collect personally identifiable information from anyone under the age of 13. If You are a parent or guardian and You are aware that Your child has provided Us with Personal Data, please contact Us. If We become aware that We have collected Personal Data from anyone under the age of 13 without verification of parental consent, We take steps to remove that information from Our servers.
If We need to rely on consent as a legal basis for processing Your information and Your country requires consent from a parent, We may require Your parent's consent before We collect and use that information.
Links to Other Websites
Our Service may contain links to other websites that are not operated by Us. If You click on a third party link, You will be directed to that third party's site. We strongly advise You to review the Privacy Policy of every site You visit.
We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.
Changes to this Privacy Policy
We may update Our Privacy Policy from time to time. We will notify You of any changes by posting the new Privacy Policy on this page.
We will let You know via email and/or a prominent notice on Our Service, prior to the change becoming effective and update the "Last updated" date at the top of this Privacy Policy.
You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
Contact Us
If you have any questions about this Privacy Policy, You can contact us:
By email: tellus@themelt.com
By visiting this page on our website: https://www.themelt.com/privacy
By phone number: 8772506358
By mail: 925 Market St San Francisco CA 94103